Which today’s society becoming more and more connected and reliant on the internet, business ties are increasing, being forged online rather than offline. All top brands running in the market have a huge online presence. Therefore, the need of social media tools is increasing.
Social platforms like Facebook, Twitter Instagram, and Snapchat are the new homes of conducting business and gathering the potential customer base. Just three years ago, digital advertising revenue surpassed television ad revenue for the first time in history. Similarly, in the future, digital advertising will continue to be the primary way brands of all sizes communicate with prospects and customers.
Social media platforms are adding massive consumers day by day. Therefore the demand for social media advertising is growing rapidly. The need for social media tools is very important to enhance the kind of social media marketing you do. Here is a list of top 8 social media tools for both small and big businesses.
Top Social Media Tools 2020
1. SocialDrift
If you use the social media platform, Instagram for your business marketing then SocialDrift is the best social media tool for you. The platform automates Instagram interactions, which helps to organically increase the follower count. Besides, Users need to provide social drift with information about the target audience. Additionally, socialdrift can dramatically increase the number of high quality and organic Instagram followers through the platforms Instagram bot, named screw bot.
2. Buffer
Rapid-fire tweeting can get overwhelming for your audience. That’s why over 4 million customers rely on the buffer to manage multiple social media accounts from one place. It is, therefore, a very powerful social media tool. Besides, you can schedule social media post, monitor conversation and analyze the performance of your different account channel.
3. Splice
Splice is a social media tool using which you can edit videos. It is built by GoPro which social media in mind. Splice is a great solution for those who want to edit social media video content on the go. With Splice, iOS users can trim and crop footage, apply filters, add animations and customize their video audios in one user-friendly app.
4. Grum
Social media tool specifically created for Instagram. Likewise, the application contains specialized features for making Instagram more effective as a marketing tool. Besides, Tools like content scheduling, remote management, and multiple account support is present.
5. Animoto
All the big social media platforms share an affinity for videos. In social media marketing, photo and videos are the primary modes of communication. Furthermore, Animoto helps new marketers to create strong and stimulating contents to effectively communicate with the target audience.
6. Sprinklr
Trusted by Tech Giants like Microsoft, sprinklr offers a suite of tools designed for a variety of modern teams. Besides, it supports business analytics. Sprinklr social media cloud is designed to help enterprise organizations to get the most out of the platforms.
7. Owlmetrics
If you are interested in surfacing helpful insights, then Owlmetrics social media tool can help you. The All-in-One Instagram analytics platform offers users access to reach analytics that can dramatically improve performance. The platform helps marketers by, among other things, providing data about the optimal time to post and reach the audience.
8. Qwaya
This is a strong social media tool for advertising on platforms like Facebook and Instagram. Additionally, Qwaya helps to schedule and queue certain ads while at the same time restricting certain content to minimize the ad budget.
These third-party apps exist to enhance certain features of the social platform and make social media marketing a more lucrative and intuitive experience. Besides, it also helps in minimizing the ad budget and get the maximum output from it. Most importantly, the user-friendly interface of these apps helps new marketers to perform well.